Our Story

Myga was founded in 2017 by husband and wife Claudia and Jordan Price, built around a shared interest in yoga, mindful movement, active lifestyles and the outdoors. What started with just six yoga mats - lovingly known as the “Jordia Collection” - has grown into a wellness brand focused on supporting everyday wellbeing through thoughtful, accessible design.

Claudia

Claudia, originally from Austria, discovered yoga and meditation in her early twenties, developing a strong connection to movement, mindfulness and overall wellbeing. Over the years, she lived and travelled in different parts of the world, including Australia and across Asia, gaining a broader perspective on yoga, holistic practices and daily rituals.

She later trained as a yoga teacher and worked as both a yoga teacher and Shiatsu practitioner, gaining hands-on experience with the body, movement and recovery.

Jordan

Jordan, from the UK, brings over 25 years of experience in product sourcing, importing and development. He began working at the age of 17 and later went on to run his own import business, gaining extensive hands-on experience and developing a practical, can-do mindset.

From early on, he worked directly with manufacturers, gaining a hands-on understanding of sourcing, production and how strong, long-term partnerships are built.

At the Heart of Myga

Yoga remains at the heart of Myga, shaping the way products are designed and developed. From this foundation, the range continues to evolve alongside the way people move and care for themselves, supporting movement, recovery and everyday wellbeing in a simple, modern way.

Our Approach

Together, they source every product, test it before it reaches the shelves, and stay closely involved in every step of the process. With a hands-on and detail-focused approach, there is a strong emphasis on thoughtful design and packaging.

Today

Today, Myga continues to grow alongside the way people move and care for themselves - from yoga and mindful movement to Pilates, recovery and a growing focus on longevity. The aim remains the same: to create thoughtful products that support balance, wellbeing and everyday rituals in a simple, modern way.